The National Restaurant Association research shows that Mother’s Day is the single most popular day of the year to dine out, with nearly four out of 10 Americans (38 percent) doing so up from 30 percent in 1996.
Restaurants are taking extra steps in today’s economic conditions to provide Mothers with more value for their money. Here’s a sample of what just a few restaurants are dishing up for Mother’s Day Weekend:
“We wanted to give something special to Mom’s, so not only are we giving a free dessert to every Mom; but, we have “sweetened” the deal by also giving a free scratch off lottery ticket,” said Scott Wise, President/CEO of Scotty’s Brewhouse. “We felt, with 5 restaurants and the hundreds of moms we will see, our chances of making a few lucky families leave with a full tummy and full pocket of cash, would be a great way to celebrate Mother’s Day.”
The Association’s Holiday Dining survey indicates that dining out on Mother’s Day is more common among larger households. Almost half (44 percent) of adults, in household consisting of three or more individuals, ate a Mothers Day meal at a restaurant last year, compared to about one-quarter (24 percent) of one person households.
Not only are restaurants providing special meals, hotels are also helping consumers save big on Mother’s day by providing affordable spa treatments and room specials.
To see the full list of restaurant specials visit http://www.indianarestaurants.org/mothersday.asp.
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The Indiana Restaurant Association (IRA) is a full-service membership association with more than 1,600 member restaurant properties and industry-related services companies. IRA provides member companies the best government and public relations program, member benefits, education, and information services. Member companies can be found online at http://www.indianarestaurants.org/.
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